[ Tips ] 一分鐘使用導覽
商品編號： 9-805-102 出版日期： 2005/04/13 作者姓名： Wagonfeld, Alison Berkley;Eisenmann, Thomas R. 商品類別： Other 商品規格： 29p 再版日期： 2006/06/06 地域： Silicon Valley 產業： 個案年度： 2004 - 2005
商品敘述：
Describes Yahoo!''s management of the launch of version 6.0 of its Instant Messenger (IM) product, which incorporates features from 12 other Yahoo! properties, including Search, Music, Games, Photos, Personals, News, and Shopping. The integration of features from so many properties--all of which face urgent competitive priorities beyond their support of IM--presents a complex set of product and strategy development problems. Yahoo! has a distinctive approach for managing such ""network integration,"" which it sees as its key competitive advantage vs. Google and Microsoft''s MSN.
涵蓋領域：
Product development;Product introduction;Competitive advantage;Corporate strategy;Computer networks;Internet;Diversified companies
相關資料：
哪些人也有訂購？